Small Town and Rural Business

Brand Design Packages

(All prices quoted CAD, GST not included. I will have my shopping cart set up this spring... in the meantime just email me for your requested service.)

1. Just the logo, ma’am…

Give me your idea, or a rough sketch, or some other starting points, and I’ll give you your digital file to use however you like. No consultation included, one revision. You get three file formats (.eps, .png, .jpg) via email.

**IMPORTANT: Do NOT ask me to 'tweak' someone else's logo or artwork in order to call it your own. That's called copyright infringement. Not gonna do it. The concept MUST be original.

2. Basic Branded Business Cards

Get a simple logo design and 500 professionally designed and printed business cards. Once your card is designed, reprint orders are only $65 for 500 cards!

Includes:

• 1/2 hour consultation and creative brief
• 1 concept for design
• your logo in 4 file formats to use in print or web (.eps, .gif, .jpg and .png)
• 500 cards printed 4 colors (1 side) on a beautiful heavy matte paper

3. Principal Pieces

Get your standard branded business stationery: logo, letterhead and envelope.

Includes:

• ½ hour consultation and creative brief
• 3 concepts for design
• your logo in 10 file formats to use in print or web (.ai, .bmp, .dwg, .eps, .gif, .jpg, .pdf, .png, .tif, .wmf)
• black-and-white, reverse (white only) and color versions of your logo
• 500 cards printed 4 colors (1 side) on a beautiful heavy matte paper
• 250 color letterhead on 70# Lustre stock that's safe to put through your laser printer
• 250 matching #10 envelopes

Save $100 - Request a Microsoft Word template of your letterhead and mailing labels to print yourself.

4. Brass Tacks Branding Basics

Get all your Principal Pieces from #3 above, and add 500 full-color postcards or rack cards. Printed full color on the front, black on back. Postcards are designed to meet Canada Post or USPS regulations.

5. Nitty Gritty Dirt Brand

Keep adding on... Get all the print materials from #4 PLUS a basic 5-page website. Enough to get you started online:

• Wordpress™ themed site allows YOU to do basic updates and maintenance
• Hosted by Blacksun.ca with your dedicated URL (www.yourbusiness.com) -- a $160 value
• Home page, About/Contact, plus 3 pages to focus on your products and services
• All pages are optimized to be search-engine friendly
• Includes branded header and visual library, and 3 graphic elements (i.e., photos)
• Up to 10 email addresses
• 1-hour training session on doing your own updates and maintenance

*Add-ons such as Flash files, RSS feeds, social networking links, contact/request forms, sign-up boxes, etc. are available for an additional charge.

6. Nuts and Bolts Brand Builder

Again, receive all your print materials from #4, and upgrade your website to a full commercial site. Ensure that your brand image is consistent from all those high-quality print materials right through to your own professionally designed website.

• Up to 12 pages custom-designed maintaining your brand image
• Hosted by Blacksun.ca with your dedicated URL (www.yourbusiness.com) -- a $160 value
• Includes 1 form, basic roll-over navigation menu, up to 15 graphic images
• Newsletter sign-up box (subscription fees to be paid monthly with maintenance contract*) and newsletter template design
• Site optimization and submission to major search directories
• Copywriting for optimal customer response
• Up to 6 PDF file conversions and links
• Your choice of RSS feed, Facebook and Twitter badges or hosted Wordpress™ blog
• Quarterly reports on your website statistics (how many visited your site, from where, how long they stayed, etc.)
• Flash file available for additional charge.

*Monthly maintenance fees are extra and range from $75 to $350 per month depending on the level of service you require. We will discuss your needs before proceeding.

7. The Whole She-BANG!

WOW! You are not kidding around about this! You are ready to take your business to a whole new level!

This is the BIG deal. You get my patent-pending Branding program, which will be a series of consulting calls with me as well as a workbook and resource guide to develop your completely unique brand position. This is a complete program I've developed that gets right down to the meat of the matter when it comes to your brand.

Once we get through the program, we get into production — the logo design, the business cards and stationery items, your printed marketing materials and your full commercial website. We get you set up to utilize online and offline vehicles and strategies such as media releases and kits, social networking or email marketing.

PLUS you get monthly calls with me to strategize your marketing actions for the month to keep you on track and growing!

This program is so unique and so customized, I haven't been able to pin down a price on it yet. If you're interested, just drop an email to me and we'll discuss the possibilities.